LLOYD Ltd, the family-run agricultural dealers, have been named New Holland's large volume tractor and harvester dealer of the year 2015.

The award recognises the dealerships’ outstanding achievements in sales performance and the delivery of exceptional customer service throughout the 12 months.

Andrew Watson, New Holland UK and Ireland managing director, said: "The broad reach of our network means that our customers are never more than 25 miles away from a New Holland dealer.

"Our dealers range from small to large, with some relatively new, and some family-run businesses that are almost a century old. Our common objective regardless of size, location or age is to provide the best possible products to support the market and our valued customers."

Lloyd Ltd celebrated its 50th Anniversary in 2014. It was founded in Carlisle in 1964 as a tractor dealership, and now has seven branches across the North of England and South of Scotland.

The company is a main dealer for New Holland and supplies a full range of new and used equipment and machinery to support industry sectors covering agriculture, groundcare, construction and materials handling.

Barry Lloyd, managing director, said the award acknowledged the entire team’s hard work and commitment.

He said: "It’s a real reward for their dedication, expertise, and commitment. These awards are only achieved by delivering consistent, industry-best results and we are delighted that we have done that again."